Room to Be Loud
Brand and product want different things, and both do better with their own space.
Murphy Trueman
Between the Lines: July 2026
A couple of new training clients, what we heard on a recent discovery call, and the harder question we're working through about who design systems are really for.
The Guess Dressed Up As A Plan
Why we started flagging scope gaps instead of estimating around them
Between the Lines: June 2026
Announcing our partnership with Southleft, what we're watching at Config, and why we've been telling some teams to hold off.
What Being Ready Actually Means
And why it has less to do with your system's polish than you might think
Governance Without Gatekeeping
What a good contribution process is actually protecting
Six Months Later
What a good engagement actually leaves behind
Between the Lines
Between the Lines: May 2026
Documentation that looks complete but isn't useful. Token foundations under pressure. Slot architecture on a live project.
What the System Is Trying to Tell You
What you find when you audit a design system you didn't build, and why most of it makes more sense than it looks